Track Keyword Rankings Over Time
Rank Tracking 1 min readJune 23, 2026
Track Keyword Rankings Over Time
Rank Tracker monitors where your pages appear in search results for the keywords that matter.
Create a rank project
1. Open Research → Rank Tracker.
2. Click New project.
3. Enter your domain and target country/market.
4. Save the project.
Add keywords
Add the terms you want to monitor. Group related keywords per landing page when possible — this makes it easier to spot which URLs move.
Run a rank check
Trigger a manual check or wait for scheduled runs. Results show:
- Current position (and change vs last run)
- Ranking URL on your site
- SERP features when detected
Multi-engine tracking
Depending on your plan, track rankings across multiple search engines — useful for Bing or regional Google variants.
Use rank data in your workflow
- Pair rank drops with Website Audit to find technical regressions.
- Cross-reference with Search Console for click data on the same queries.
- Export trends for client reporting.
Tips
- Track brand + non-brand keywords separately.
- Don't panic on daily fluctuations — watch 7-day and 30-day trends.
- Add new keywords when you publish content targeting fresh topics.